Effective Date: April 10, 2025
At Family Flora (familyflora.com), we are committed to protecting your privacy and personal data. This GDPR Privacy Policy outlines how we collect, use, store, and protect your personal information in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR).
By using our website, you agree to the terms of this privacy policy.
Who We Are
Family Flora is a lifestyle platform focused on plant care, sustainability, and wellness. Our website address is familyflora.com. For any questions regarding this policy or your personal data, please contact us at:
Email: [email protected]
What Personal Data We Collect
We may collect and process the following personal data:
- Name
- Email address
- Shipping and billing addresses (if purchases are made)
- Phone number (if provided)
- Payment information (processed via secure third-party services)
- IP address and browser information
- Usage data including time on site, pages visited, and referring URLs
- Any personal data you voluntarily submit via contact forms or newsletter subscriptions
How We Use Your Data
We use your data for the following purposes:
- To provide, operate, and maintain our website
- To personalize your experience on our site
- To send newsletters and promotional content (with your consent)
- To process transactions and fulfill orders
- To respond to inquiries or customer support requests
- To comply with legal obligations and enforce our terms
Legal Basis for Processing
Under GDPR, we rely on one or more of the following legal bases to process your data:
- Your consent (e.g., subscribing to our newsletter)
- The performance of a contract (e.g., processing orders)
- Compliance with legal obligations
- Legitimate interests, provided they do not override your data rights
Data Sharing
We do not sell or rent your personal data. We may share it with trusted third-party service providers, such as:
- Payment processors
- Email marketing platforms
- Website hosting and analytics services
These providers only receive the information necessary to perform their services and are contractually obligated to keep your data secure and confidential.
International Transfers
Some of our service providers may be located outside the European Economic Area (EEA). When we transfer personal data internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs).
Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. You may request deletion of your data at any time.
Your GDPR Rights
Under GDPR, you have the following rights:
- Right to Access – Request a copy of your personal data
- Right to Rectification – Correct inaccurate or incomplete data
- Right to Erasure – Request deletion of your data
- Right to Restrict Processing – Limit how we use your data
- Right to Data Portability – Receive your data in a commonly used format
- Right to Object – Object to how your data is being processed
- Right to Withdraw Consent – At any time, where processing is based on consent
To exercise any of these rights, contact us at [email protected].
Cookies
We use cookies to enhance your experience and analyze site usage. You can manage cookie preferences through your browser settings. For more details, see our Cookie Policy.
Data Security
We take data protection seriously and implement appropriate security measures to safeguard your information from unauthorized access, alteration, disclosure, or destruction.
Changes to This Policy
We may update this policy occasionally to reflect changes in our practices or legal obligations. We encourage you to review this page periodically. The effective date will always be listed at the top.
Contact Us
If you have any questions about this GDPR Privacy Policy or your personal data, please contact:
Email: [email protected]
Website: familyflora.com
If you are not satisfied with how we handle your data, you have the right to lodge a complaint with your local data protection authority.